Julie Smith’s Blog

PR class related blog

An Overview of Target Corporation and What it does November 30, 2008

Filed under: Target — Julie Smith @ 11:58 pm
Tags: , , , ,

     Target Corporation is an American retailing company. It was founded in Minneapolis in 1902 by George D. Dayton under the name of Dayton Dry Goods Company. The first Target opened in 1962 in Roseville, MN and in 2000 the company changed its name from Dayton Hudson to Target. George Dayton constructed a 6 story building and got Goodfellow Company to move into it. In 1903 it changed to Dayton Dry Goods Company and then Dayton Company in 1910. In 1962 The Dayton Company entered discount merchandising by opening its’ first discount store Target. Target didn’t actually make any money until after its’ first few years being open. In 1965 they reached a profit of $39 million and opened their fifth store. In 1968 Target changed their logo to create a more modern look. In 1982 Target expanded to the West Coast opening stores in Arizona, California, and Texas. In May 2005, Target began operation in India. In January of this year, Bob Ulrich announced his plans to retire as CEO and named Gregg Steinhafel as his successor, which took place in May of this year.

Photo: http://farm3.static.flickr.com/2205/2188596758_30c351875f.jpg?v=0

Fortune 500, (2008, May 05). Message posted to


Target.com, (n.d.). Message posted to


Target Corporation, (n.d.). Message posted to




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