Julie Smith’s Blog

PR class related blog

How Target is involved in its’ communities December 1, 2008

Filed under: Public Relations,Target — Julie Smith @ 3:22 am
Tags: , , , ,

Hands On Red Balloon by JeromesPOV.

To support their mission Target is guided by their commitment to great value, the community,

diversity, and the environment.


To begin with, Target gives $2 million every week to schools. Target plays an active role in

supporting education, especially early childhood reading.


Target sponsors programs, exhibits, and performances that support artistic and cultural

experiences. To enhance the communities Target serves, they are committed to preventing

family violence, disaster preparedness, and relief services.


To support these claims of theirs: Target has donated over $200 million through their Take

Charge of Education Program. Target also provides books for doctors and nurses to provide

their patients through their Reach out and Read program.


Every Thursday and Friday at the Art Institute in Chicago, there are free lectures and

workshops from 5-9p.m. compliments of Target. In 2005 Target received the Corporate

Citizenship in the Arts Award from Americans for the Arts.


Target House provides free, full-equipped two- bedroom apartments for patients receiving

treatment at St. Jude Children’s Hospital for 90 days or more.


Target has also teamed up with the National Association of Town Watch/National Night Out.

This helps promote safer neighborhoods. The other companies or organizations that Target

has teamed up with are: National Domestic Violence Hotline, Prevent Child Abuse America,

American Red Cross and the Salvation Army.

Target.com, (n.d.). Retrieved Nov. 30, 2008, from http://sites.target.com/site/en/company/page.jsp?contentId=WCMP04-031765



photo credit: http://tinyurl.com/5rfmt5


One Response to “How Target is involved in its’ communities”

  1. proofofme Says:

    This is exactly why I shop at Target, and not Wal-Mart. Go watch the documentary “Wal-Mart: The High Cost of Low Prices” and then you will really see how wonderful Target is.

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